AMSOIL Lubricants Strengthen Market Penetration in Vietnam

With over 15 years of experience in the lubricant industry, Huynh Chau is AMSOIL's authorized representative and the official distributor in the Vietnamese market.

Vietnam's motorcycle and automobile market has experienced strong growth over the past 10 years. According to data from the Vehicle Registration Authority, the total number of motorcycles in circulation as of July 2020 was approximately 50 million units, while automobiles reached over 3 million vehicles. As the world's fourth-largest market by number of personal vehicles, Vietnam has consistently attracted strong interest from manufacturers of automotive and motorcycle accessories and additives.

AMSOIL's Market Entry Strategy in Vietnam

Building on its success in other markets, AMSOIL—a fully synthetic lubricant brand from the United States—continues to accelerate its market entry strategy in Vietnam.

On August 25, 2020, Huynh Chau Trading and Service Company Limited officially signed an agreement to become AMSOIL's authorized distributor in Vietnam. Under this partnership, Huynh Chau will be responsible for supplying products and promoting the AMSOIL brand image to domestic customers.

Greg Sandbulte, Senior Vice President of AMSOIL, stated: "We are delighted that Huynh Chau Trading and Service Company has joined the international distributor family of AMSOIL synthetic lubricants. The key benefits of AMSOIL synthetic lubricants are outstanding wear protection, excellent heat resistance, and maximum fuel economy—precisely what Vietnamese customers are seeking."

AMSOIL lubricant manufacturing facility in the United States

Premium quality synthetic lubricant brand

AMSOIL is a lubricant manufacturing corporation headquartered in Superior, Wisconsin, United States. In 1972, AMSOIL founder Al Amatuzio introduced the world's first fully synthetic lubricant that fully met the quality standards of the American Petroleum Institute. This product line revolutionized the global lubricant industry.

AMSOIL lubricants became the benchmark quality standard for engine oils and have been developed into specialized synthetic lubricant lines for automobiles, motorcycles, and other transportation equipment. AMSOIL products are recognized by experts as helping save time and money through superior wear protection, reduced maintenance, and extended engine life.

The AMSOIL brand is associated with premier